Lene Nielsen

Innovation is both creating new products from scratch and to refine existing products. We help companies to innovate while maintaining focus on end users. Lene Nielsen has, among other, facilitated

A persona is a description of a fictitious user. A user who does not exist, but who is described in such a way that the reader will recognize the description and believe

When creating products and services to customers and users it is necessary to understand their needs, values, their purchasing- or work procedures – to know their lives. This applies whether it

Meet Lene Nielsen at the conference UX Masterclass Copenhagen: March 31st - April 1st, 2011. Lene Nielsen holds a tutorial on  Personas as a Co-creation Tool. SnitkerGroup, the Danish partner of

Meet Lene Nielsen at the conference “New ways to  innovate in SMVs - Co-creation, open innovation, user-driven innovation“. Key-note speaker is Liz Sanders, president in the design company MakeTools and researcher

Photo: Hitesh, (www.sometimesy.biz) Lene Nielsen has helped several clients to work with personas both within the public and the private sector. The list covers companies working within IT and with development